For it's time, it was one of the deepest MMORPG character creators, you start out by choosing your character's Origin (Magic, Natural, Mutant, Technology, and Science), and pick from one of three body types, Male, Female, or Huge. Getting Started Character CreationĪrguably the best known feature of City of Heroes was it's character creator. On November 30th 2012, the City of Heroes servers were shut off. On August 31st 2012, NCSoft announced the immediate closure of developer Paragon Studios, and began preparations to 'sunset' the game by not allowing any new accounts to be made, and discontinuing subscriptions and the Paragon Market in game shop. It also had 23 free content updates (aka 'Issues'), and eventually switched to the popular Free to Play model as City of Heroes: Freedom. Since it's release, it saw two boxed expansions, City of Villains on October 28th 2005, and City of Heroes: Going Rogue on August 10th 2010. Senior Vice President of Brand & Business Strategy, Ross Borden, will cover the design and technical challenges involved, the team's commitment to player choice and better service, as well as how focus groups with current players helped shape what became one of the most innovative and widely welcomed business model changes in the MMO market.City of Heroes (often referred to as CoH or CoX) launched as a subscription based MMORPG on April 27th 2004. So why would the longest-running comic inspired MMO in the world even consider a change in business models when it has seen success in its subscription service? This session takes a detailed look at the process that NCsoft and Paragon Studios took to evolve the award-winning City of Heroes to a different business model, beyond free-to-play versus subscription service.

From Spark to Success: How Customer Influence Revolutionized City of HeroesĬonventional wisdom says, 'Build your MMO from the ground up with your business model in mind.' Yes, you should.

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